Privacy Statement - July 2006

CenterPoint Marketing Inc., (CenterPoint) believes that privacy is a cornerstone of our customer relationship. In operating our business, we strive to protect our user’s personal identity and information by promoting the use of fair information practices. We have created this privacy policy to demonstrate our firm commitment to privacy and to inform you of our practices concerning the collection and use of the information that you provide to us. LeadsDirect may amend this policy from time to time. If we make any changes in the way we use your personal information, we will post an announcement on our web sites.

Collection of Information
CenterPoint may collect and use personal information to respond to requests for our services or to provide information about our services that may be of value. Certain personal information CenterPoint collects may be publicly available via government records, telephone books, or other widely available media however we treat all information provided as non-public. CenterPoint collects personal information from a variety of sources

We use information that we obtain to evaluate loan applications, locate an appropriate auto dealer and/or lender for you, in order to provide high quality service, prevent fraud and, with the customer's consent, inform customers of offers of other CenterPoint services offered by third parties. We may also use this information to confirm a customer's identity when they call us to inquire about their account.

Technical Information

All CenterPoint Web sites use technology to:

Gather technical information from Web browsers (IP address, operating system). Set cookies on your computer. "Cookies" are small computer files which are automatically placed on your computer's hard drive when you are connected to a website or remote server so that the website can recognize you upon your return to the website and tailor your experience based on your earlier use of the site. We may use cookies on various portions of our sites to record past activity in order to provide better service when visitors return to our site within a given period of time.

Sharing Information with Third Parties: We may share any of the information that we collect with one or more of our affiliated business partner companies, for the sole purpose of arranging or extending offers specifically related to the services or products you requested, either directly or through our affiliates.

You have of option when completing an online application to opt out of additional services provided by our company when the offering is other than your request for an auto loan. If you do not wish to receive offers of products or services here are the methods in which you can opt out:

Exercising the Right to Opt-Out of Information Sharing
LeadsDirect provides its customers with the opportunity to opt-out of information sharing with affiliates and partners. A customer must make their opt-out decision before completing the auto loan application process. Customers can opt-out by clicking on the link at the bottom of the auto loan application screen.

Privacy Related Issues
LeadsDirect is committed to customer service and privacy. If you have any questions, comments or concerns regarding our Privacy Policy and its implementation, please do not hesitate to contact our Security Privacy Officer at privacy@leadsdirect,us.